Miffy by Bon Ton Toys

Miffy, or Nijntje as she is know in Dutch, the friendly white rabbit needs very little introduction! She’s a true superstar all over the world. She was created by Dutch author and graphic designer Dick Bruna in 1955. He invented the character while on holiday with his son, telling stories about a little rabbit they had seen in the dunes...fast forward and she leapt off the page.

Bon Ton Toys are renowned for their high-quality soft toys. They believe that when it comes to our children, only the best is good enough. Their Miffy range features the rabbit's iconic graphic style with minimalist black lines, combined with beautiful colours and textures. The emphasis on eco-friendly and ethical production adds to the appeal.